Simplicite
We built a multilingual Shopify e-commerce store for Simplicite, an Australian skincare brand, reflecting their natural and professional identity through clean design, categorization, and conversion rate optimization.
![](https://cdn.prod.website-files.com/6231bf43d961799dd7e669e5/64785e2560ff251175f42a64_62b987ba8031cc73823ff26c_simplicite-web_2.jpg)
Simplicite is an Australian skincare brand that entered Hong Kong recently.
Natural and professional represents Simplicite, and these descriptions were portrayed in the multilingual e-commerce store that our team had built using Shopify: “Natural” was represented by the color palette and clean layout, while “professional” was represented by the clean layout, product images, and categorization.
Our team also built this e-shop with conversion rate optimization in mind, opting for e-commerce best practices with the use of A/B testing, copywriting, and Shopify Apps.
![](https://cdn.prod.website-files.com/6231bf43d961799dd7e669e5/64785e19e79316b1f5826af9_62b987ba8031cc73823ff26c_simplicite-web_2.jpeg)
![](https://cdn.prod.website-files.com/6231bf43d961799dd7e669e5/64785e199eac896c2191f045_62b987c52efd58f52ef1db09_simplicite-web_3.jpeg)
![](https://cdn.prod.website-files.com/6231bf43d961799dd7e669e5/64785e190405077a1d04ab22_62e3b4d5734b5add887d5498_simplicitehk.com_(macbook)%2520(1)%2520(1).png)
![](https://cdn.prod.website-files.com/6231bf43d961799dd7e669e5/64785e19b2f9b65d5acbaba8_62e3b54d543c9fbfcccfa3a2_screencapture-simplicitehk-collections-serums-2022-07-29-18_24_25%2520(1).png)